In the fight against the climate crisis, Willie Jiang believes that content marketing can push the energy revolution along at a faster pace. Having helped countless brands grow their organic traffic by 10X and became the CMO of SolarFeeds.com, he is sharing his insights with the solar energy industry. If you want to publish your articles on SolarFeeds Magazine, click here.

Facebook Marketing for Organic Engagement for Solar Panel Installers
Social media has been a major digital marketing channel for a decade now as the worldwide use of Facebook, Twitter, …

Solar sales salary guide: how to structure sales commission?
Except in rare sales positions, earning commission has been an expected part of the job. Having skin in the game …

5 Lead Generation Tips for Getting Commercial Solar Leads
Lead generation is a common problem faced by most commercial solar installation companies. You might ask, “Why”? It’s simple. Commercial …

How To Create a Marketing Funnel For Your Solar Business
More and more businesses and individuals are tapping into renewable energy, so the solar energy industry is developing at a …

Email vs. Social vs. Search Marketing for Solar Companies
It can be quite confusing to select between email, social media, or search marketing and to know which one will …

Solar Door-to-Door Sales Pitch Tips with Examples
In this digital era, even marketing lead generation happens virtually. When most brands, including solar companies, are busy building up …

12 Tips on Successful Email Marketing for Solar Business Owners
At a time when the whole world is trying to find solutions to the rapid climatic changes, solar companies are …

12 Smart Ways to Increase Solar Sales
The spike in the number of solar photovoltaic (PV) installations in recent years has been remarkable. Until 2018, the total …

Here’s Why Solar Companies Need a Social Media Marketing Strategy
From cat videos to selfies to overly-impassioned political posts from that person you were sort of friends with in high …

9 Free Marketing Tools that Solar Installation Companies Can Use
Are you a solar installer looking to up your marketing game? Are you a solar installer and looking to spruce …

Solar Lead Generation: Digital Marketing Strategy to Grow Your Solar Business
Current challenges of solar lead generation Cost: High out-of-pocket and up-front costs and long payment duration discourage many customers from installing …

Solar Social Media Marketing
Table of content What is social media marketing & why? Strategy for solar companies Common mistakes Willie JiangIn the …

Solar content marketing
Table of content What is content marketing? The common formats of content marketing The common platform/channels for content marketing If …

Top 7 Research Findings Available about Solar Customers
Just like any other businesses out there, it’s crucial for solar installers to know all about their potential customers. After …